Visual Mobile Search for Shopping!

Here's a demo video from Evolution Robotics' ViPR technology: snap a pic of any product off a store shelf with your mobile phone (ANY mobile phone), send it to the ViPR server via e-mail or through the ViPR app, and you get detailed info about the product including copy, specs, video from YouTube and even music from iTunes.

Think of it as mortar shopping meeting online shopbots, all on your mobile phone screen:
> For consumers: it's so much faster than typing on their (mobile) keyboard
> For ViPR: it's fully trackable (sent pictures logs) thus easily monetizeable (mobile user profiles colmplete with search history and product interests!)

Great Stuff!

Enjoy the demo: