"Noca, a startup founded by ex-Visa employees, is attempting to virtually eliminate transaction fees by bypassing the credit card companies altogether with its own online payment service. Since $5 billion goes towards online transaction fees every year in the United States alone, and since online vendors have particularly slim profit margins, the company thinks that the near elimination of transaction fees would be a huge boon for online vendors. Concurrently, Noca seeks to provide consumers with a more rewarding and more secure purchasing experience, thereby making its service appealing to both actors involved in a transaction." - From Techcrunch.
Zero processing fees, zero start-up costs, zero recurring costs.
(Currently available for merchants with a US bank account only)
... Anyone trying it out, please give me a ring ...
Monday, February 9, 2009
Noca offers merchants zero-fee online payment processing
Wednesday, January 7, 2009
Google Checkout Icon Increases Ad Click-Through by 10% - via MarketingVOX
On its Google Checkout page, Google claims a "Checkout" icon can increase ad click-through by 10%. (At least one client, Fred Lerner of e-commerce network Ritz Interactive, claims the Checkout icon increased clickthroughs by 23%.)
Google: Checkout Icon Increases Ad Click-Thru 10% - MarketingVOX
Monday, August 11, 2008
Amazon takes on PayPal and Google Checkout with new payment service | InternetRetailer.com
Amazon this week unveiled two payment services, Checkout by Amazon and Amazon Simple Pay, which enable other e-retailers to process payments through Amazon. Checkout by Amazon includes some features, such as shipping and tax calculation and order management services, which Amazon Simple Pay does not. Amazon has been testing the payments services since last summer.
[...]
The biggest draw of these new payment services will be the 81 million consumers already familiar with checking out on Amazon. This is likely to attract small and mid-sized retailers, but bigger players will stay away because they view Amazon as a competitor.
Another concern for all retailers considering the service, is that Amazon will use the data it collects about what’s selling to enhance its own product offerings. An Amazon spokesman replies, "We simply plan to use the data to improve the service for our merchant customers."
InternetRetailer.com - Daily News for Wednesday, July 30, 2008
