User Generated TV advertising, round 2: After Doritos with its Superbowl ad, Amazon has just launched an ad contest, calling on its customers to produce the creative.
The brief is wide open, go nuts!
Monday, June 15, 2009
Amazon will return to TV advertising... with User Generated creative!
Posted by Michael S. Levy at 3:23 PM
Labels: advertising, amazon, e-commerce, ecommerce, USA