Breaking: the Apple iPhone European launch was confirmed this morning.
Apple will enter only 3 test markets, again with an exclusive deal strategy:
- the UK: seems to be 0²
- Germany: to be announced
- France: Orange is confirmed
To say the least, this is terrible news for Vodafone, who hoped to get the exclusive distribution and service for Europe.
Mobile services companies in Europe are already bracing themselves to offer loads of apps and services as soon as the baby hits the market.
More to come later today...