Showing posts with label UK. Show all posts
Showing posts with label UK. Show all posts

Thursday, December 10, 2009

Le Web Paris '09 social commerce / e-commerce highlights

Here's my personal selection of e-commerce / social commerce moments from this year's LeWeb conference worth checking out, pulled-up straight from the Ustream feed of the event!


1. From the Main Stage: Always insightful business, company culture and customer service anecdotes and advice from Tony Hsieh, CEO of Zappos



2. From the Start up Competition:

- Storific, a set of tools enabling online retailers and their employees to manage their customer communications and promotions on twitter and Facebook in one centralized/shared dashboard (jump to 22:41 for their demo)

- Shutl, a cool service from the UK, turning competing courrier and express delivery providers into a real-time web service for online retailers, enabling online shoppers of retailers using the service to have their on-line purchases delivered within 90 minutes of checking out or selecting a 1 hour delivery window at a time of their convenience – 24 hours a day, 7 days a week! (jump to 33:42 for their demo)




- Not e-commerce but still I had to plug them, they're awesome: Tigerlily, a CMS-like Facebook app to manage your Facebook Pages, so cool (jump to 28:53 for their demo)



3. Here's a way too short roundtable, with low-interest questions and answers, on "How has the real-time web changed your e-commerce business?", with Zappos (USA), Vente Privée (FR), Otto (DE). Too bad, the topic was well worth exploring fo real.


4. And here's a little bonus, Gary V's intervention, about "crushing it" and giving a crap about your customers, before the conference's closing remarks. Always hard-hitting and hilarious. Enjoy!


Friday, September 25, 2009

Average e-commerce conversion rates in the UK

Here's a very nice article on average e-commerce conversion rates in the UK on blogstorm.

We learn that:

- the average conversion rate across all industries in the UK is 3.04% with conversion rates from natural search slightly higher at 3.16% for March 2009;

- shopping cart abandonment stands at 50.1% in the UK compared to 65.61% in the US.

A lot of insightful figures, from Coremetrics.

Thursday, May 14, 2009

How to use a billboard in a tourist spot to get instant massive social media coverage of your brand

The McDonald's Picadilly interactive billboard.
See end of video to see what I mean...
Brilliant!
A Leo Burnett production.

Thursday, July 5, 2007

Breaking: iPhone to launch in Europe in Autumn '07

Breaking: the Apple iPhone European launch was confirmed this morning.

Apple will enter only 3 test markets, again with an exclusive deal strategy:
- the UK: seems to be 0²
- Germany: to be announced
- France: Orange is confirmed

To say the least, this is terrible news for Vodafone, who hoped to get the exclusive distribution and service for Europe.

Mobile services companies in Europe are already bracing themselves to offer loads of apps and services as soon as the baby hits the market.

More to come later today...

 
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